Design Guides
From Napkin Sketch to Vector: A Step-by-Step Guide to Crafting a Professional Logo
Every design legend has a creation myth involving a napkin. We love the romanticized image of a designer struck by…
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Mastering Logo Grids: Using Geometry and Symmetry to Create Pixel-Perfect Balance
Take a close look at the world’s most iconic logos—the Apple silhouette, the Toyota ellipses, or the Target bullseye. To…
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The Complete Guide to Logo File Formats: When to Use SVG, PNG, EPS, and PDF
Picture this nightmare scenario: You spend weeks researching, sketching, and refining a stunning vector logo for a client. The client…
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The Black and White Rule: Why Every Successful Logo Must Work in Monochrome First
Color is seductive. When you are deep in the ideation phase of a new identity project over at logodesigninspo.com, it…
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Monogram vs. Wordmark vs. Emblem: How to Choose the Right Logo Type for Your Business
When embarking on a new brand identity project, it is easy to get hyper-focused on picking the perfect color palette…
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